while($dvd_detail = mysql_fetch_array($result)) { // $dvd_detail houses the information in the detail echo '

'.$dvd_detail['dvd_title'] . '

'; echo ''; echo '

'.'Genre: ' . $dvd_detail['dvd_genre'] . '

'; echo '

'.'DVD Release Date: ' . $dvd_detail['rlsdate'] . '

'; echo '

'.'Plot: ' . $dvd_detail['dvd_plot'] . '

'; echo '

'.'Average Critic Rating out of 5: ' . $dvd_detail['rounded_rating'] . '

'; echo '

'.'Critics Reviews & Further Details:'; echo ''. $dvd_detail['critic'].''; } ?>